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About ReachIQ

AI-powered. Human-centered.

The team behind the platform. The principles we ship by. The unfashionable belief that the best outbound is still done by a real human with great software, not a great chatbot pretending to be one.

Why we built this

The category got weird in 2024.

Across one calendar year, every sales-tech vendor pivoted hard into "fully autonomous AI SDR." A wave of fictional avatars (Ava, Olivia, Skyler) appeared overnight. Buyers found out within a month that they were talking to a bot. Trust collapsed. So did reply rates.

We started ReachIQ with a simpler bet. The personalization, the scale, the deliverability work, the data: AI is genuinely great at all of it. The objection-handling, the "we'll revisit Q4" follow-ups months later, the warm phone calls, the meeting briefs: AI is genuinely not great at those.

So we built a platform where the AI does what AI is good at, and a real SDR does what humans are good at. Not because it sounds nice in a deck. Because reply rates and meeting rates measurably hold up better when both are in the loop than when either is alone.

The result is a tool you can run yourself, or a managed service we run for you. Same platform under the hood. Same finish line: qualified meetings on your calendar, not a chatbot mistaken for a human until it's too late.

Our principles

Four lines we won't cross.

The things you can call us on. The line items that are non-negotiable in the build, the copy, and the product.

PRINCIPLE 01

No merge-field theatre.

"Hey {{first_name}}, I noticed your company {{company_name}}..." is a tell, not a touch. Our personalization writes a real opener per recipient or it doesn't ship. If the AI can't find a real signal, it falls back to a generic line and flags the contact for the SDR.

PRINCIPLE 02

No fake personas.

Your SDR is a real human with a real name and a real photo. We don't sell "Ava" or "Olivia" or any synthetic face. We don't auto-generate signatures from AI-rendered headshots. The day a prospect realizes they've been talking to a fiction, the deal is gone.

PRINCIPLE 03

Real numbers, not vibes.

The metrics on this site are sourced. 25M emails analyzed, 10M contacts in the database, $52 per qualified lead, 287% pipeline uplift: each one has a customer or a dataset behind it. If we don't have the number we don't put a number on the slide.

PRINCIPLE 04

Real people, real swaps.

If your SDR isn't the right fit, we swap them for free, no replacement fee, no contractual friction. The whole industry charges for this. We don't, because the alternative is forcing fit on an account that needs a different match.

The team

The people behind the platform.

Real photos and bios are landing on this page shortly. In the meantime, here's what we can tell you about the team.

groups

Team page coming soon.

Real names, real photos, real bios are in the queue. The team is built across product, AI engineering, SDR operations, and customer success. We're not VC-funded yet and we don't disclose headcount or office locations publicly.

What we can say: every SDR you'll work with is a salaried full-time employee, every engineer is on the platform daily, and every customer-facing role has run real outbound campaigns before joining.

// FOUNDER: add team list, photos, and bios here when ready.

What's next

What we're building towards.

Three things on the roadmap that we'll talk publicly about. Not everything, but the ones with real customer pull.

Roadmap

Self-trained AI on your sends.

Enterprise tier today, broadly available soon. The personalization model fine-tunes on your historical sends so the tone matches your brand, not a generic B2B baseline.

Roadmap

Multi-region infrastructure.

EU and APAC sender infrastructure, with regional data residency and locally-routed sending. Already live for some Enterprise accounts.

Roadmap

SDR pod models.

For teams running multiple ICPs, a pod of 3 vertical-specialized SDRs sharing one strategist and one playbook. In beta now, broadly available later this year.

FAQs

Questions, answered.

Apollo is a contact database with light outreach features. ReachIQ is an outbound platform with optional managed SDR services. If you already have a dedicated outbound team and just need leads and tooling, Apollo works. If you need outbound done by AI-augmented humans with infrastructure included, ReachIQ is the choice.
Artisan sells a fully autonomous AI BDR called "Ava." ReachIQ pairs AI with a real human SDR on your account. The AI does the heavy lifting (research, personalization, scaling) while the SDR closes the loop (objection handling, nuanced follow-ups, relationship building). Different bet on where AI is today.
Most clients see first qualified meetings within 14 to 21 days of kickoff. The first week is discovery and setup (domains warmed, sender pool live, AI trained). Outreach starts day 8 to 10. Meetings start landing day 14 to 21.
Both. Done-for-You includes a dedicated SDR running outbound on our platform for you. Just the Tools gives you the platform to run yourself. Most companies start with Done-for-You to validate messaging and ICP, then move to a hybrid model as they hire in-house.
B2B SaaS (Series A through C), IT services, B2B staffing and recruiting agencies, fintech, healthtech, and enterprise IT. Generally companies with $10K+ ACVs selling to decision-makers (CIO, CTO, VP, or Founder).
Aggregated and anonymized outbound campaign performance from our client base over the past 4 years, combined with public benchmark data. We never train on a specific customer's data without explicit opt-in, and we never use one customer's data to inform another's campaigns.

Ready to see the work?

20-minute call. Honest fit conversation. We'll walk you through the platform, introduce candidate SDRs if Done-for-You is the right route, and quote on the call.

Book a Demo Or browse the resources first