Our writing model wasn't trained on the open internet. It was trained on 25 million real B2B outbound emails, the ones that worked, and the ones that didn't. The output isn't merge fields with a name.
Most "AI email writers" are GPT-4 with a prompt that says "write a cold email." The output is technically grammatical, but it has the unmistakable flavor of a model that learned email from the open internet. We built ours differently.

Hi Andrea,
Best,
Maya
When ReachIQ writes an email for a specific prospect, three things happen at once.
LinkedIn activity, recent posts, company news, funding, hiring, tech stack, GitHub commits, Crunchbase.
Research feeds the writing model along with vertical, role, and the chosen angle. Three variants per email.
The model recommends the strongest opener based on signals it surfaced. Your SDR can override.
Email goes out at the prospect's optimal send time, tracked per recipient. Auto-pause on reply.
Other tools claim "AI personalization" and mean merge fields with a name. We mean a writing model that has seen what works in your specific industry, at your specific stage, for your specific buyer.
Different opening lines, different proof points, different objections. The model knows the patterns from millions of sends in each segment.
Stage-of-company signals tune the writing voice. Procurement language to enterprise. Founder language to startup.
Company size is its own model dimension. Our training set covers the entire spread, so the output knows the difference.
Templated personalization is merge fields with a name. We mean something different.
The model is fine-tuned to do the opposite of generic, and to refuse when the data isn't there for genuine personalization.
If your "AI" still generates these, it's just GPT-4 with a thin prompt.
If the writer can't find a real signal worth referencing, it skips the prospect rather than fall back to a template.
Personalization is one of seven feature areas. Each compounds the others.
20-minute live demo. Bring a real prospect, watch the AI draft, ship the strongest variant.